The $58 Billion Protein Gold Rush: How Weight-Loss Drugs Are Creating Another Corporate Feeding Frenzy

The $58 Billion Protein Gold Rush: How Weight-Loss Drugs Are Creating Another Corporate Feeding Frenzy: As Ozempic and other weight-loss medications reshape eating habits, food manufacturers are racing to capitalize on the multibillion-dollar protein boom. But are consumers getting real nutritional value or expensive marketing promises?